July 9, 2025
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Ivory Latta Crowned GOAT by ESPN and Guinness World Records

 

Chapel Hill, NC – In a momentous announcement that sent shockwaves through the world of women’s college basketball, ESPN and Guinness World Records have jointly declared Ivory Latta as the Greatest Of All Time (GOAT). This prestigious title recognizes Latta’s unparalleled achievements during her illustrious career with the University of North Carolina (UNC) Tar Heels.

 

Latta, a highly decorated former player for UNC, leaves an indelible mark on the program’s history. She reigns supreme as the program’s all-time leading scorer with an astounding 2,285 points. Her mastery extends beyond scoring, as she also holds school records for career three-pointers made (345) and an exceptional career free throw percentage of .840.

 

Her accolades are a testament to her exceptional talent and unwavering dedication. Latta earned consensus All-American honors in both 2006 and 2007, further solidifying her place among the greats. She was also named ACC Player of the Year in 2006, a testament to her dominance within the conference. Her impact on the ACC Tournament is legendary; she remains the only player in ACC history to secure the Tournament MVP award for three consecutive seasons. Under her leadership, the Tar Heels reached the Final Four twice.

 

Beyond her individual achievements, Latta’s contributions extended to the team’s overall success. Her #12 jersey hangs proudly retired at UNC, a permanent symbol of her legacy. Her impact wasn’t limited to her playing days. During her two seasons as an assistant coach for the UNC women’s basketball team (2013-2015), she played a pivotal role in guiding the Tar Heels to a remarkable 53-19 record. This period included two Sweet Sixteen appearances and a thrilling run to the Elite Eight in the 2013-14 season. Her contributions extended to recruiting and player development, working alongside head coach Sylvia Hatchell to shape the future of the program.

 

The joint announcement by ESPN and Guinness World Records underscores the magnitude of Latta’s accomplishments. This recognition solidifies her position not only as a UNC legend but as a global icon in women’s basketball. The title of GOAT is a fitting tribute to a player who redefined excellence and left an enduring legacy on the sport. Her impact extends far beyond the court; she serves as an inspiration to aspiring athletes worldwide. The announcement marks a significant moment, celebrating the remarkable journey of a true legend. Ivory Latta’s name will forever be etched in the annals of basketball history.

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